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The Four-Point Approach

The four points of the Main Street approach work together to build a sustainable and complete community revitalization effort.

  • Organization: Building partnerships among the various stakeholder groups to pursue a common goal.
  • Promotion: Communicating the unique characteristics, cultural traditions, architecture, and history of your community.
  • Design: Preserving your historic character while creating an inviting downtown environment.
  • Economic Restructuring: Leveraging your community’s existing assets while providing for increased local investment opportunities.

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  • 1950